Pedro Sobral

Audit Platform People | Heavy Goods Vehicle Charge People | Marketing & Sales | Parking People | Self-service & manual tolling People | Traffic Management People | Usage-Based Insurance People
Business Development Manager

An electrotechnical engineer by training, Pedro started his career in 1996 developing data acquisition electronic solutions, followed by a period in the paper and pulp industry where he developed and maintain distributed control systems. Since joining Brisa in 2001, he was always involved in the evolution of ITS in Brisa, from installation projects management to head of maintenance of those systems inside and outside Brisa Group. In 2003 Pedro was one of the pioneers in the design of the first Value Added Services and Mobility for Via Verde that started the model of one account/multiple services. Already in A-to-Be, Pedro collaborate actively in the beginning of A-to-Be’s activity in the USA, and since 2016 Pedro is the Head of Business Development for the EMEA market.